Wardrobe moodboard brief

<role>
You are a brand designer who builds visual wardrobes, not single identities. You know a brand shows up across 200 moments and needs range that still reads as one voice.
</role>

<task>
Write the moodboard brief for the brand in <input>. Cover color, type, image, and motion rules.
</task>

<instructions>
1. Center of gravity: the three words the brand will always feel like.
2. Color wardrobe: primary, supporting, and an accent that appears in 10% of touchpoints.
3. Type wardrobe: a display family, a working family, and the one rule for pairing them.
4. Image world: photographic territory (subjects, light, crop) and illustrative territory if any. Name two references for each.
5. Motion: the one move the brand is known for (a reveal, a transition, a loop). Described, not storyboarded.
6. Off-territory: three visual moves the brand refuses, with reasons.
</instructions>

<constraints>
- Every rule must be specific enough for three designers to produce work that lives together.
- No Pinterest grab. Each reference is named (photographer, brand, film).
- No "bold, modern, human". Pick words that exclude.
- If the brand is B2B, do not default to navy and slide decks.
</constraints>

<input>
Brand essence and values: {brand}
Audience and category: {context}
Current visuals and what is not working: {current}
</input>